Staying on Message

This interview with cognitive linguist and cultural commentator George Lakoff, author of the forthcoming book, Don't Think of an Elephant: Know Your Values and Frame the Debate, provides some insight into the Republicans' precise interweaving of message and language at their National Convention.

(Well, of course some of the Republicans have strayed from the Convention's official message of moderation.)

An earlier interview with Lakoff.

via Boing Boing